Box Files

Sunday, February 24, 2013

Design Challenge: Superheroes Center Spread

Editors: Your challenge is to design a center spread with the theme of superheroes by the end of class on Tuesday. Your center spread should include: a main story (with a headline and a deck), a sidebar (accompanying story in a box or with a different color background), and a dominant visual element (photo or graphic). Below are some notes from the InDesign workshop I took this summer.
 Design Principles  
Proximity: group related items together (like an outline)  
Alignment: every element should have a visual connection  
Repetition: develops organization, strengthens unity  
Contrast: adds visual interest  
Proximity Squint and see how many times your eye stops. Follow a modular format. Create packages with a dominant element ( big photo, big headline)  
Alignment Creates a clean look. Everything should line up evenly. Left justify: the last word is flush left. First line indent: no tabs in InDesign. Headlines, decks and captions are flush left every story should have a deck (in a different font) except briefs.
 Repetition Pick 3-5 fonts and stick with them. This creates consistency. Palatino for headlines, Palatino italics for decks. Avoid Times New Roman and Helvetica. Avoid repeating elements so much that they annoy.  
Contrast To be effective, it must be strong. Type size, font, colors. Make headline sizes at least 4 points apart. Don't make everything the same size or shape. 

Web resources Newseum.org
 Newspagedesigner.org
Timharrower.com (sample page PDFs)
 Collegefrontpage.com
Lynda.com has software training.
YouTube and Adobe have free tutorials.

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